COLOR IN JUST 10 MINUTES ⏱️
A GENTLE SOLUTION FOR YOUR HAIR ✨
COLOR IN JUST 10 MINUTES ⏱️
A GENTLE SOLUTION FOR YOUR HAIR ✨
COLOR IN JUST 10 MINUTES ⏱️
A GENTLE SOLUTION FOR YOUR HAIR ✨
COLOR IN JUST 10 MINUTES ⏱️
A GENTLE SOLUTION FOR YOUR HAIR ✨
COLOR IN JUST 10 MINUTES ⏱️
A GENTLE SOLUTION FOR YOUR HAIR ✨
COLOR IN JUST 10 MINUTES ⏱️
A GENTLE SOLUTION FOR YOUR HAIR ✨
COLOR IN JUST 10 MINUTES ⏱️
A GENTLE SOLUTION FOR YOUR HAIR ✨
COLOR IN JUST 10 MINUTES ⏱️
A GENTLE SOLUTION FOR YOUR HAIR ✨
COLOR IN JUST 10 MINUTES ⏱️
A GENTLE SOLUTION FOR YOUR HAIR ✨
COLOR IN JUST 10 MINUTES ⏱️
A GENTLE SOLUTION FOR YOUR HAIR ✨
COLOR IN JUST 10 MINUTES ⏱️
A GENTLE SOLUTION FOR YOUR HAIR ✨
COLOR IN JUST 10 MINUTES ⏱️
A GENTLE SOLUTION FOR YOUR HAIR ✨
COLOR IN JUST 10 MINUTES ⏱️
A GENTLE SOLUTION FOR YOUR HAIR ✨
COLOR IN JUST 10 MINUTES ⏱️
A GENTLE SOLUTION FOR YOUR HAIR ✨
COLOR IN JUST 10 MINUTES ⏱️
A GENTLE SOLUTION FOR YOUR HAIR ✨
COLOR IN JUST 10 MINUTES ⏱️
A GENTLE SOLUTION FOR YOUR HAIR ✨
The Novara difference
Why choose Novara color depositing shampoo over a classic hair dye?
Bring shine and color back to your hair instantly with our color depositing shampoo. Unlike a classic dye, which calls for mixing, gloves and up to an hour of application, Novara is used exactly like a regular shampoo. A few pumps, 10 minutes on dry hair, and color that holds for up to 6 weeks.
From the very first use, gray hair is covered and the color comes back to life, with a natural, even result. No wonder it has already become the favorite of thousands of happy customers.
| Critère | Novara Shampoing | Classic hair dye |
|---|---|---|
| Processing time | 10 minutes | Up to 1 hour |
| Preparation | None, just like a shampoo | Mixing and gloves |
| Stains on the skin | None | Common |

Novara customer reviews
based on 1,126 reviews
The Novara Shampoing eBooks
In numbers
The results people get with Novara
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92%
do not want to go back to their classic hair dye
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94%
of users see a more even color from the first application
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89%
feel they have a fresher, more natural look again
Damaged hair? Try our brush!
Discover the Novara Shampoing massaging brush.
It stimulates circulation, eases stress and supports hair growth with its built-in essential oil diffuser
Our commitments
A team at your service
Customer service that listens
Write to us, Lucile and Valentin will be glad to get back to you as soon as they can 😊
We are here for you 7 days a week, quickly, kindly and with a smile of course!
Fast delivery
Novara Shampoing packs and ships your orders within 24 to 48 hours. Average delivery then takes 5 to 10 business days, with tracking.
Satisfied or your money back
With our money-back guarantee, you can order Novara shampoo without any stress ✅
The Novara story: an idea born from a real need
Behind Novara Shampoing there is a frustration everyone knows: why did coloring your hair have to be long, inconvenient and harsh? Add salon appointments that are hard to fit in and the chemicals in classic dyes, and the headaches begin.
Since 2021, Novara Shampoing has set out to offer hair color that is fast, effective and free of harsh products. After seeing for years that many people were looking for an alternative to classic dyes, we developed an innovative color depositing shampoo that covers gray hair in minutes, straight from home.
The first months of work at Novara went into one thing only: finding the right balance. A formula that colors effectively while staying simple to use and gentle on the hair. That is how Novara instant color shampoo was born.
Everything you need to know about Novara color depositing shampoo
A color depositing shampoo sits somewhere between hair care and hair color. Where classic dyes are often inconvenient or harsh, a color depositing shampoo lays pigments directly onto the hair fiber while it washes the hair. Novara is a color depositing shampoo with no mixing and no harsh oxidants, enriched with nourishing actives. It is a gentle, accessible solution that respects your hair fiber.
We were set on offering a pleasant texture, easy to apply, that needs no brush, no bowl and no special gloves, because we know many people want to cover gray hair or revive their color without going through long, inconvenient or harsh procedures.
The principle is that with every application our shampoo wraps the hair in pigments that revive the existing color or visually blur gray hair. There is no deep chemical transformation: the color builds gradually and therefore suits regular use. That is the strength of Novara color depositing shampoo!
Another important difference from traditional color is how simple it is to use. Novara shampoo needs no mixture to prepare. It goes on like a classic shampoo over dry hair and asks for only 10 minutes. On top of that, a color depositing shampoo takes a gentler approach by nature. Permanent color changes the internal structure of the hair. That is not the case with Novara, which works on the surface. This is why weakened hair and sensitive scalps tolerate it better.
We did everything we could to reach gray coverage in about 10 minutes, with a natural, even color that holds for up to 6 weeks. We worked at length to find that balance between speed, intensity and a natural result, because we know that is what our customers are looking for.
The shade guide
How do you choose your Novara shade?
Reviving your color or covering a few gray hairs without a salon visit is what a color depositing shampoo is for. What remains is finding the shade that best suits your hair for a natural, flattering result.
Click a shade to see our advice
Black
Ideal for reviving a black base or masking gray hair, with no lightening. The most intense shade in the range.
Dark brown
A deep, elegant shade, perfect for reinforcing a dark base while keeping a natural finish.
Brown
An excellent middle ground, neither too dark nor too light, often chosen to even out the color and soften gray hair gently. Perfect for a first try at coloring.
Light brown
The most versatile shade in the range. It suits many natural bases, gives a very harmonious result and leaves little room for error.
Blonde
Made to revive light bases that are losing brightness, without turning an artificial yellow or darkening the hair.
Red
A playful touch without permanent color. It intensifies the color of a brown or red base and goes on easily, even over a dark base.
Purple
A playful shade that works with your base. On dark hair, purple leaves a discreet tone. The lighter the base, the more it shows. The result fades gradually with each wash.
Choosing by your natural color
The first rule is to respect your current base. The closer you stay to your natural color, the more harmonious the result, especially if you only have a few gray hairs to cover.
- Black hair: the black shade revives the intensity.
- Dark brown: the dark brown version reinforces depth without hardening your features.
- Light to medium chestnut bases: the light brown or brown shade brings back dimension.
- Natural or bleached blondes: the blonde shade neutralizes dull tones.
- Looking for copper or mahogany tones: the red shade lifts brown bases.
If you are torn between two close shades, always start with the lighter one. You can go darker afterwards, with no risk.
Choosing by the result you want
A color depositing shampoo does not permanently change the hair fiber, which leaves you free to experiment.
- For a natural burst of shine, stay in a shade close to your base.
- To cover gray hair, the dark brown, brown and light brown shades work best.
- To revive a faded color, pick the shade matching your original color, even if it has shifted a little over time.
- For a more distinctive effect, the red shade goes on easily, even over a dark base.
The ritual
How do you apply Novara shampoo properly?
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Shake the bottle well before applying
Before you start, take a few seconds to shake the bottle so the coloring actives mix well with the shampoo base and the texture comes out even.
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Adjust how much Novara shampoo you use to the result you want
Put one to three pumps of product into the palm of your hands. The right amount depends on both the length of your hair and how intense you want the result to be.
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Apply to dry hair, starting at the roots
Novara Shampoing is used on dry hair. Start applying at the roots, where gray hair shows the most. Then work the shampoo down the lengths to help the pigments settle and even everything out.
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Leave it on for 10 to 20 minutes depending on the result you want
Leave it on for 10 to 20 minutes. For a natural effect and discreet gray coverage, around ten minutes is enough. If you prefer a deeper, more pronounced finish, leave it on longer.
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Rinse thoroughly with lukewarm water
After rinsing, your hair gets its suppleness and shine back and stays easy to style. You can then carry on with your usual hair routine, applying a treatment or a mask for example.
The formula
The plant actives in Novara shampoo
Built for the care and wellbeing of your hair, Novara Shampoing combines a gentle cleansing base with strengthening actives, and is dermatologically tested
Reishi extract
Hydrolyzed ginseng extract wakes up the vitality of the scalp and supports the fiber right from the root. It turns coloring into a genuine care step, for hair that stays supple and shiny application after application.
Fo-ti
Traditionally associated with hair color
Ginseng
Tones the scalp right from the root
Honey extract
Softens the fiber
Oat protein
Helps keep the lengths supple
Witch hazel
Soothes the scalp
Rose floral water
Brings softness and freshness
Licorice
A soothing derivative, for a comfortable scalp
Water
Hydrates and makes application easier
- No ammonia
- No peroxide
- No silicone
- No stains
- No harsh oxidants
Frequently asked questions
Novara Shampoing answers your questions
How long does the color last?
How long it holds depends on your hair type and your washing routine. On average, the color you get with Novara stays visible for 4 to 6 weeks.
How long does one bottle of shampoo last?
One bottle of Novara shampoo gives 10 to 15 uses, depending on the length and thickness of your hair.
Can color depositing shampoo be used on every hair type?
Yes, Novara suits fine hair as well as thick hair. Its creamy texture makes an even application easy, from the roots to the ends.
Is there any risk for sensitive skin?
The formula does without ammonia, hydrogen peroxide and silicone.
As a precaution, carry out a tolerance test 48 hours before the first application: put a small amount behind the ear or in the crook of the elbow, let it dry and watch the area for 48 hours. If you have reacted to a hair color before, seek advice from a healthcare professional.
Do I need to use gloves?
Novara color depositing shampoo goes on like a classic shampoo, straight onto dry hair. But if you would rather take absolutely no chances, you can use gloves.
Does the shampoo leave stains?
No, Novara stains neither the skin nor the scalp, and it rinses easily off surfaces like a sink or a bathtub. We simply advise avoiding contact with fabrics during application.
Does the color depositing shampoo work on beards too?
Absolutely! Novara shampoo works just as well on a beard as on the hair. It brings a natural, even color while respecting the fiber.
Is this shampoo compatible with my hair care products?
Yes, you can keep using your usual shampoos and treatments between two applications of Novara shampoo. A conditioner can even go on right afterwards for extra softness.
Does the product damage hair?
No, the Novara shampoo formula is enriched with ingredients of natural origin and free of harsh components. It respects your hair and your scalp while adding gentle protection.
Does it work on already colored hair?
Yes, Novara shampoo can be applied to colored hair or hair that has had chemical treatments. If in doubt, we advise doing a small test first.
Can Novara shampoo be used after coloring with henna?
Yes, Novara shampoo can be used after coloring with henna, provided the henna is 100% natural and free of metallic salts. To be safe, test on a small strand first to check the result.
What are your delivery times?
Orders are packed and leave our warehouse within 24 to 48 hours. Delivery takes 5 to 10 business days. You get a tracking number as soon as the order ships so you can follow your parcel.